When you’re launching a new business, there are so many different ways to stand out from your competitors. One great way is to think about the packaging – will this box be able to catch someone’s eye in a crowded pool of playing card boxes? Will it make them stop and take notice?
There are so many options when it comes to how you can package your product, but some are more effective than others. You can have the custom playing cards wholesale and design them in any way you desire to boost up your sales.
This article will detail different ways that you might want to consider to make sure that your product stands out on the shelf.
First Thing First; The Choice of Packaging Material
The first thing that you’re going to want to consider when it comes time for packaging is the material. You will be wrapping your playing card box in this, so you need something durable and protective – but also attractive enough to catch someone’s eye.
First of all, there are so many different types of materials available right now, each with its own unique advantages! Some people love hard plastics, while others prefer a soft-touch paper finish. One way or another, here are some options:
Paper boxes can come in a variety of finishes from matte, glossy, metallic foil lined. These simple cardboard boxes were once used only as temporary containers for food items like candy bars and snacks at convenience stores around the country. But now it is used for various kinds of products’ packaging.
Boxes with Slots
These boxes tend to be a bit more expensive, but they are great for the extra-long decks. If you want people to easily see your playing cards after opening up their package, these are perfect! Plus, this is another way of adding some visual interest to what would otherwise just be a plain brown box or paper sleeve. These can also come in different finishes like matte, glossy, metallic foil-lined, and gloss laminated.
Traditional Cardboard Boxes
This is by far the most popular choice among custom deck producers. It’s cheap and offers good protection against wear & tear during shipping. The cardboard is sturdy enough to keep the cards safe from any kind of moisture and transit hazards. But
Cardboard Boxes with Plastic Slots
These kinds of custom decks have slots cut into the cardboard that holds your playing cards in place while they’re being shipped. One advantage over standard plastic-less card boxes is improved resistance against water damage as well as better resistance against rough handling during transit. Another benefit is added security for the actual box, making it more sturdy, so there’s less chance of tampering with packaging boxes.
Tips on Designing the Playing Card Packaging
Following are some of the tips that you can look for while designing packaging for playing cards.
Print Your Brand’s Logo in an Attractive Manner
You must print your brand’s logo on the box in a manner that is visible. The printing should be done such that it does not become distorted or smudged during transportation and handling of boxes.
Consider Customizing Your Playing Cards with Non-Glossy Coating
A matte coating gives you an edge over other brands as they look more natural and appealing to customers, compared to glossy cards, which don’t look good at all. If possible, try adding UV coating for adding gloss without making them too shiny.
Make Use of High-Resolution Images In Packaging Design
You can use high-resolution images printed onto playing card backsides along with the small text below those large images. The images on the playing card boxes have the potential to make you go a long way. This technique grabs customers’ attention. Hence, it leads to enhanced brand awareness and a boost in sales and profitability.
The playing card box must be made of durable material. Also, it must have a window on the front side to showcase your playing cards. This helps you stand out from other players who are offering similar products at competitive prices on Amazon and eBay.
You can look into creating custom-made boxes for your business. For example, small or large tuck boxes that hold standard or poker sized decks respectively work well with this brand awareness strategy as all the images printed on those backsides become visible through their transparent windows, which also give an exclusive feel to customers using them while dealing with friends during casual games.
Window Packaging Boxes for Playing Cards
Another technique you can use is window packaging boxes for playing cards. These types of custom card box designs are perfect for those who want to display the deck’s front and back covers from inside its transparent, see-through case with a secure top lid that holds it all together tightly. This design allows players to look at their chosen cards easily without taking them out or opening up a tuck box first, which means they retain maximum brand exposure throughout the entire play session.
You should also consider creating beautifully designed yet durable cardboard gift boxes if you’re looking to sell your decks as individual items. It may be hard initially, but designing each element in such a way that there is no room left between elements will help enhance an overall premium quality.
Go for Minimalistic and Simple Design
It is recommended that you go for the simple yet classic packaging design. Also, you should consider creating beautifully designed yet durable cardboard gift boxes if you’re looking to sell your decks as individual items. It may be hard initially, but designing each element in such a way that there is no room left between elements will help enhance an overall premium quality.
This means they’ll look more expensive and luxurious while also making it easier for the consumer to see their chosen cards easily without having to take them out or open up a tuck box first, which means they retain maximum brand exposure throughout the entire play session too! In fact, some companies have even started using magnetic closures instead of adhesive tape so people can completely seal the flap back into place every time after taking one card. Playing Card Box.
The Final Word
Designing your playing card packaging is an important factor to consider when launching your new deck. There are plenty of options available for you to choose from. Including traditional cardboard boxes with plastic slots or paper boxes that can be printed on.
If you want a more high-end look, go the extra mile and customize it by printing your brand’s logo in an attractive manner and using non-glossy coating for cards sold online. The custom tuck top packaging boxes provide window packaging, which makes them perfect for displaying decks at trade shows or other events where people might like to purchase them without having physical contact with one first.